Five different business models for mobile fare payment apps are examined, as the world of apps used by transit agencies in the United States and Canada continues to steadily grow.
The TRB Transit Cooperative Research Program's TCRP Synthesis 148: Business Models for Mobile Fare Apps documents current practices and experiences of transit agencies that offer mobile fare payment applications to transit riders.
The report includes case examples from six cities: Santa Monica, Denver, Austin, Chicago, Dallas, and Ontario, Canada.