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The National Academies

TCRP Synthesis J-07/Topic SB-04 [Final (Synthesis)]

Transit Advertising Revenue: New Sources and Structures
[ TCRP J-07 (Synthesis of Information Related to Transit Practices) ]

  Project Data

TRB Transit Cooperative Research Program (TCRP) Synthesis 32: Transit Advertising Revenue: Traditional and New Sources and Structures offers information from selected North American and other transit agencies about the existing environment for advertising on transit property and describes agency experiences. It also explores innovative revenue-generating practices.   This topic is published at http://www.trb.org/news/blurb_detail.asp?id=2429

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